Guest experience & loyalty

Automatic Marketing System

Automate your restaurant marketing with smart campaigns, scheduled promotions, and intelligent customer targeting. Save time while maximizing customer engagement and revenue.

Lifecycle automation
Portrait of Olivia Carter, example guest in Menuella restaurant marketing automation
New customer
Olivia Carter
wait 1 day
Sent special offer
Sent recommended dishes email
Olivia Carter orders again
wait 1 day
Olivia Carter is a regular customer
Automated retention loop active

Active automations

Scheduled Marketing Campaigns

Scheduled

Intelligent Customer Targeting

Live

Marketing Analytics & Tracking

Scheduled

Campaigns that run in one place

Plan ahead, send to the right guests, and read performance—without leaving your restaurant stack.

Audience preview

All guestsRegularsNew
Marco R. 4 orders
Sofia L. 4 orders
James P. 4 orders

128 guests match

Intelligent Customer Targeting

Automatically send targeted offers to customers based on their order history, preferences, and behavior. Personalize marketing without manual work.

  • Schedule once, run on repeat

    Happy hours, seasonal promos, and limited-time offers—queued and ready when you flip the switch.

  • Segments that actually match

    Slice by first-timers, regulars, and order history so every message feels relevant, not spammy.

  • Numbers you can act on

    Opens, clicks, and orders attributed to campaigns so you know what to repeat—and what to retire.

Why marketing automation works better inside Menuella

One dashboard for every campaign metric

See how your automations perform over time—then tune the next send without exporting spreadsheets.

Performance · last 7 days

Opens

842

CTR

19%

Orders driven

214

Illustrative metrics — connect Menuella to see your real numbers.

Marketing Analytics & Tracking

Track campaign performance with detailed analytics. Monitor click rates, conversion, and ROI for all your marketing efforts.

Campaign calendar

Line up promos and quiet periods before the rush hits

Campaign calendar

Happy Hour · 20% off drinks

Next: Today · 5:00 PM

Weekend brunch promo

Next: Sat · 10:00 AM

Holiday menu spotlight

Paused — tap to resume

Scheduled Marketing Campaigns

Schedule price changes, discounts, and promotions in advance. Set up seasonal pricing, happy hour specials, and holiday campaigns automatically.

Guest inbox

Offers land where guests already look—on their phone, in the moment

Weekend brunch • 15% off

Hi Sofia — your usual table is free Saturday 11–2. Tap to book and claim your perk.

Marketing automation FAQ

What can I automate with Menuella?

You can schedule promotions, segment guests by behavior, and send targeted offers—then review opens, clicks, and orders in the same workspace as your menu and loyalty.

How does audience targeting work?

Use segments such as new guests, regulars, and order history so each campaign reaches people who are likely to care—without exporting lists or juggling spreadsheets.

How do consent and guest data work?

Campaigns are built for first-party guest relationships you already manage in Menuella. Follow your local regulations and your own privacy policy for consent and opt-outs.

Can I schedule campaigns in advance?

Yes. Queue happy hours, seasonal menus, and holiday pushes ahead of time so they go live when you want—then pause or edit without rebuilding everything from scratch.

How do I measure campaign performance?

Dashboards show opens, clicks, and attributed orders so you can compare automations and double down on what drives visits and revenue.

From the blog