Nuh KayranDigital Gift Cards That Bring New Guests In
A gift card is a warm referral — an existing guest hands a new one a prepaid visit. How digital gift cards become a new-guest channel for a restaurant.
Guest experience & loyalty
Digital Gift Cards
Sell branded gift cards directly on your website to secure instant cash flow and attract new guests—all with zero commission.
Gift card studio
Compose, preview and send a branded gift card
1 Compose
2 Preview
3 Send
Recipient
Olivia Carter
olivia.carter@example.com
Personal message
Dinner is on me. Enjoy!
Card front
The Royal Oak Gastropub
Gift card
£50.00
ForOlivia Carter Illustrative example
Turn your website into a gift shop
Guests buy in seconds, your brand stays front and center, and every voucher runs through your direct channel.
One balance
Every redemption lands in the same ledger
Starting balance £100.00
Remaining balance
Shared by online and in-restaurant redemption
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Checkout stays on your brand
Guests purchase stored value on your site—design, pricing, and the relationship stay first-party, without a marketplace detour.
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Delivery and balances you can trust
Digital issuance and email delivery keep fulfillment predictable; balances update so guests always know what is left to spend.
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Redemption across web and venue
Apply gift value online or in house with the same guest profile and ordering system you already run—no parallel spreadsheets.
Why gift cards belong in your stack
A gift card is prepaid revenue and a new guest in one. Sold directly on your site, it puts cash in the till today and brings someone new through the door tomorrow—at zero commission, on a balance that lives in the same guest profile as ordering and loyalty. No plastic, no third-party fees, no reconciliation headache.
Cards land in the inbox—ready to gift, forward, or redeem
Branded delivery means the moment of purchase does not end at checkout: guests receive a clear, shareable card they can use on your direct channel.
Branded delivery
From the inbox to the guest’s wallet
Inbox New
From The Royal Oak Gastropub
A gift from The Royal Oak Gastropub is waiting
Open the branded card, keep it handy and redeem it when you are ready.
Open gift card £50.00
Email preview
The Royal Oak Gastropub
£50.00
Purchase flow
Guests pick an amount and finish checkout on your website—no third-party gift marketplace.
your-restaurant.co.uk
Your websiteDirect purchase
A clear path from amount to payment
Illustrative checkout
Gift card checkout
1/3
Repeat visits: Stored value brings people back; balances stay tied to your brand and ordering system.
Redemption bridge
Online and at the counter, one balance moves
Shared balance
£50.00
Started with £100.00 Illustrative amounts Now available £50.00
Common questions
Can guests buy digital gift cards on our own website?
Yes. Sales run on your Menuella-powered site and brand—guests choose an amount, check out, and receive a digital card without being sent to a generic marketplace.
How are cards delivered?
Digital cards are issued automatically and delivered by email with your branding, so the recipient gets a clear code or link to redeem on your channel.
How do guests redeem gift card value?
Redemption follows your setup: typically online checkout and in-venue payment can both draw from the same stored balance, with remaining credit tracked automatically.
Does Menuella charge commission on gift card sales?
Gift cards are sold on your direct channel with no marketplace commission on those sales—pricing and margin stay under your control.
Do gift cards work with online ordering and loyalty?
They complement loyalty and ordering: stored value rides the same guest and sales system, so marketing, repeat visits, and checkout stay connected instead of siloed.
From the blog
Guest experience & loyalty
Nuh Kayran
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Holidays reward the prepared and punish the panic blast on December 23. How automated gift campaigns absorb peak demand – with segmented messages, availability-aware offers and a redemption that doesn't overrun the kitchen.
Nuh KayranThe Digital Gift: Frictionless Gifting by Phone and Web
Gifting should take seconds, not end in a phone queue. How the journey of a digital gift card becomes frictionless – buy, personalise, deliver, redeem – with fraud protection that doesn't punish real guests, and a look that feels like your restaurant.