Size
Direct ordering & revenue
Take and run orders on your own rails—100% commission-free commerce with an AI-optimized checkout flow designed to maximize guest data capture and conversion.
Interactive preview: guest cart, live order board, and menu control—no placeholder screenshots.
Storefront-style flow: one choice per variant group (e.g. size), ingredient toggles while guests build the dish, then quantity add-ons — same modifier types as Menuella.
Size
The Size row mirrors Menuella variant groups: one choice per group, with optional price deltas next to each line. Instruction modifiers and paid add-ons are configured separately.
Build your product
The Build your product area lists ingredients guests can leave out — for example Olives or Onions. In Menuella you set these up as instruction modifiers, separate from variant choices and paid add-ons.
Add-ons
3 / 6
Extra cheese
+€1.20
Crispy bacon
+€4.20 (each €2.10)
Fresh mushrooms
+€0.90
Broccoli
+€1.00
Paid add-ons use the same quantity controls as Menuella’s add-on modifiers: guests tap +/− to stack portions (for example two extra cheese) until your group limit. The counter at the top shows how many add-on units are in the basket for this dish.
Illustrative dish — prices are examples only.
+ Extra cheese
Run delivery, pickup, and scheduled orders on a checkout tuned for speed and clarity. Variants, modifiers, zones, and notes stay under your brand while the flow captures the guest data you need for retention.
Margherita, Caesar, Iced Tea
Just now
Schnitzel, Cappuccino
5 min ago
Pizza, Cola ×2
12 min ago
Live order status for guests, one operations view for your team, and kitchen handoff that scales with volume—from auto-printing to dispatch-ready queues.
12.90 €
8.50 €
6.50 €
3.90 €
Update dishes, pricing, availability, allergens, and languages in one place. Changes propagate instantly across web, QR, and ordering so digital always matches service.
Discovery
A familiar Business Profile experience: search, your listing, and direct order actions — connected to your Menuella flow.
Illustrative UI — not affiliated with Google.
The Royal Oak Gastropub
Restaurant
42 High Street, SW1A 1AA London
2.1 km · 9 min drive
Menuella · Order with Google
A familiar place card: directions, call, website, and order — linked to your Menuella flow.
Illustrative UI — not affiliated with Apple.
The Royal Oak Gastropub
Hours
Open
312 ratings
98%
Accepts
Distance
2.1 km
What you configure
Control how customers place orders, when they can schedule, preparation times, delivery zones, fees, and kitchen capacity — the same levers you get in Menuella.
Examples below are illustrative.
Radius, drawn zones, minimum order, and delivery fee — all configurable.
In 2026, winning restaurants treat checkout as a data and conversion surface—not a tax. Menuella keeps you on first-party rails with automation you can trust.
Use the controls in each block to see how direct ordering, Google, and loyalty work together.
Keep margin and guest relationships on your domain. No 20–30% marketplace take rates—every euro or dollar you earn stays on your P&L.
Sample order total
€42.00
You keep €42.00
Same order total — what you keep changes with the channel.
Meet guests where they search. Discovery through Google and Maps feeds a direct basket on your brand, not a third-party wrapper.
Your restaurant · Open now
Pickup or delivery — straight into your kitchen queue.
Guests can start from Search or Maps and still land in your flow.
Pair first-party ordering with points, tiers, and targeted incentives so repeat visits compound—using the same guest profile you own end to end.
Next: free dessert at 200 pts
Points and offers stay on guests you already serve.
Loyalty · goes further with check-in
Online orders earn loyalty points automatically on your channel. The default earning rule is 1 € = 10 points—you set the exact rate in Menuella. Add in-store check-in and the same members collect an extra visit bonus at your counter, so regulars reach rewards faster.
1 € = 10 points
Configurable—you choose euros-to-points in your program.
Stacks with store check-in
Order spend builds the balance; a quick QR scan at your tablet can add a daily visit bonus on top.
0
Direct orders this month
0.00 €
Avg. basket (demo venue)
0.00 €
Fees avoided vs. 30% take rate (illustrative)
What you keep when guests order on your channel—not a marketplace slice.
Take and run orders on your own rails—100% commission-free commerce with an AI-optimized checkout designed to maximize guest data capture and conversion.
From the blog
Core Web Vitals and crawl budgets get the headlines—but guest-side friction at checkout is also a discovery signal: slow, brittle carts leak engagement signals search engines read as low quality. Why zero-friction checkout lifts both conversion and sustainable SEO for restaurant sites.
Marketplace orders are not “extra” demand—they are margin on loan. How to reclaim contribution profit by shifting discovery, habit, and checkout to first-party ordering without starving the top of the funnel overnight.
Most restaurant orders finish—or fail—on a phone. How thumb reach, progressive disclosure, wallet-first pay, and error recovery shape mobile checkout conversion, and how that UI layer sits on first-party ordering architecture.