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Hospitality teammates and a chef in a bright modern kitchen, illustrating how Menuella helps restaurants launch quickly with guided setup and a polished guest-ready presence.Get started fastGo live in a few days.Two team members smile while reviewing a tablet together in an upscale restaurant, representing a confident migration to Menuella with collaborative onboarding.For your restaurantBuilt for your kind of place.A radiant European woman with curly red hair and tattoos, the empowered manager, stands confidently in a perfectly organized burger boutique, managing multiple synchronized chain locations effortlessly using a single tablet, representing the Menuella solution.Chains & restaurant groupsOne system across every store.
MenuellaSite, apps, loyalty—one stack.

Digital presence & visibility

  • Restaurant websiteLaunch a fast, mobile-friendly restaurant website with an intuitive drag-and-drop builder—no code required.
  • Digital & QR menuA professional digital menu for discovery—5 languages, allergens, photos, and prices that stay in sync with your website and ordering.
  • Restaurant SEOWin local Google searches and menu queries with technical and on-page SEO built into your Menuella pages.
  • Link PagesBuild a smart link-in-bio hub—menu, hours, reviews, and campaigns in one place for Instagram, TikTok, and more.
  • Short LinksCreate and track branded short links for promos, QR menus, flyers, and paid campaigns.
  • Media GalleryUse premium stock or upload your own photos and videos to strengthen your menu and brand visuals online.

Guest experience & loyalty

  • ReservationsControl table bookings and guest flow with a polished reservation system that fits your site and operations.
  • Mobile AppLaunch your branded restaurant app on iOS and Android—with ordering, loyalty, and push notifications.
  • Loyalty & RewardsGrow retention with points, member perks, digital vouchers, and rewards guests actually use.
  • Digital Gift CardsSell branded digital gift cards directly on your website for instant cash flow and zero commission.
  • In-venue check-inIncrease in-venue frequency with daily QR-based member perks—ideal for counter and dine-in loyalty.
  • Marketing AutomationAutomate campaigns, promos, and segmented guest outreach for measurable repeat visits and revenue.

Direct ordering & revenue

  • Online orderingZero-friction commerce on your rails—100% commission-free with an AI-optimized checkout built to capture guest data and lift conversion.
  • AI phone orderingPreviewAn AI voice agent answers your phone and takes orders 24/7 in the caller's language—commission-free, straight to the kitchen.
  • Kiosk orderingPreviewA self-order kiosk lets guests browse your full menu, add upsells and pay by card or cash—orders go straight to the kitchen.
  • First-party deliveryML-enhanced logistics—own zones with predictive ETAs and dispatch; guest updates without marketplace middlemen.
  • Smart upsellsPredictive neural upsells—surface high-probability add-ons and pairings learned from real-time order history.
  • Pre-orders & schedulingPredictive prep & scheduling—AI-assisted demand forecasting, advance orders, and smoother kitchen load before peak.

Operations & in-venue tools

  • Menuella TerminalAll-in-one POS-style terminal with display and thermal printing for tickets, kitchen, and counter handoff.
  • Menuella MobileNative manager app for live orders, menu updates, and real-time alerts—full control from the floor.
  • Check-in tabletCounter iPad for quick guest check-ins and easy loyalty point capture at checkout.

Learn

  • Help CenterFind clear guides, tutorials, and answers for running your restaurant with Menuella.
  • AcademyLearn with tutorials, courses, and articles.
  • BlogRead articles, tips, and guides about digital menus and restaurant management.
  • Case StudiesSee how restaurants succeed with Menuella.

Discover

  • Food WikiA plain-language reference to the dishes on restaurant menus.
  • Restaurant LexiconPlain definitions of the terms restaurant operators actually use.
  • IntegrationsConnect Menuella with Stripe, Google, PayPal, and more.

Free Tools

  • Restaurant Visibility AuditAI deep scan of your Google visibility, technical SEO, and competitor rankings.
  • Restaurant Name GeneratorFind the perfect name for your new restaurant.
  • Commission CalculatorEstimate how much commission eats into your sales.
  • Profit Margin CalculatorFood cost, dish gross margin, and a simple monthly operating snapshot.
  • QR Code GeneratorCreate QR codes for menus, websites, and more.
  • View all toolsFree calculators, QR codes, name ideas, and the visibility audit in one place.

Company

  • About UsLearn more about our story and mission.
  • CareersJoin our team and help shape the future of restaurant technology.
  • PartnersJoin the Menuella Partner Program and help hospitality businesses modernize.
  • Media KitDownload our brand materials and guidelines.
  • DownloadDownload Menuella for macOS, iOS, and web.
  • ContactReach our team for sales, support, or general questions.
Why Menuella
  • Hospitality teammates and a chef in a bright modern kitchen, illustrating how Menuella helps restaurants launch quickly with guided setup and a polished guest-ready presence.Get started fastGo live in a few days.
  • Two team members smile while reviewing a tablet together in an upscale restaurant, representing a confident migration to Menuella with collaborative onboarding.For your restaurantBuilt for your kind of place.
  • A radiant European woman with curly red hair and tattoos, the empowered manager, stands confidently in a perfectly organized burger boutique, managing multiple synchronized chain locations effortlessly using a single tablet, representing the Menuella solution.Chains & restaurant groupsOne system across every store.
MenuellaSite, apps, loyalty—one stack.
Product
Digital presence & visibility6
  • Restaurant website
  • Digital & QR menu
  • Restaurant SEO
  • Link Pages
  • Short Links
  • Media Gallery
Guest experience & loyalty6
  • Reservations
  • Mobile App
  • Loyalty & Rewards
  • Digital Gift Cards
  • In-venue check-in
  • Marketing Automation
Direct ordering & revenue6
  • Online ordering
  • AI phone orderingPreview
  • Kiosk orderingPreview
  • First-party delivery
  • Smart upsells
  • Pre-orders & scheduling
Operations & in-venue tools3
  • Menuella Terminal
  • Menuella Mobile
  • Check-in tablet
Resources
Learn4
  • Help CenterFind clear guides, tutorials, and answers for running your restaurant with Menuella.
  • AcademyLearn with tutorials, courses, and articles.
  • BlogRead articles, tips, and guides about digital menus and restaurant management.
  • Case StudiesSee how restaurants succeed with Menuella.
Discover3
  • Food WikiA plain-language reference to the dishes on restaurant menus.
  • Restaurant LexiconPlain definitions of the terms restaurant operators actually use.
  • IntegrationsConnect Menuella with Stripe, Google, PayPal, and more.
Free Tools6
  • Restaurant Visibility AuditAI deep scan of your Google visibility, technical SEO, and competitor rankings.
  • Restaurant Name GeneratorFind the perfect name for your new restaurant.
  • Commission CalculatorEstimate how much commission eats into your sales.
  • Profit Margin CalculatorFood cost, dish gross margin, and a simple monthly operating snapshot.
  • QR Code GeneratorCreate QR codes for menus, websites, and more.
  • View all toolsFree calculators, QR codes, name ideas, and the visibility audit in one place.
Company6
  • About UsLearn more about our story and mission.
  • CareersJoin our team and help shape the future of restaurant technology.
  • PartnersJoin the Menuella Partner Program and help hospitality businesses modernize.
  • Media KitDownload our brand materials and guidelines.
  • DownloadDownload Menuella for macOS, iOS, and web.
  • ContactReach our team for sales, support, or general questions.

More

Pricing
LoginBook a demo
English
EnglishDeutschFrançaisItalianoTürkçeEspañol
Restaurant LexiconFinance

Category

Finance

Restaurant terms in Finance, each defined in plain language.

5 terms

  • Contribution MarginMetricContribution margin is the amount left from an order after variable costs, which then contributes to covering fixed costs.
  • Food Cost PercentageMetricThe share of food revenue consumed by the ingredients sold, calculated as food cost divided by food revenue. The standard measure of kitchen margin.
  • Margin ReclamationConceptMargin Reclamation is the deliberate recovery of contribution margin lost to delivery marketplaces, back onto your own direct channels.
  • The Marketplace TaxConceptThe Marketplace Tax is the gap between a delivery marketplace's advertised commission and the true total cost of an order.
  • Variable CostsAccounting termVariable costs are costs created by each individual order, such as food cost, packaging, payment fees or marketplace commissions.

Other categories

  • Operations1
  • Ordering2
  • Marketing2
  • Analytics2

Get everything your restaurant needs to grow online—with Menuella on one platform.

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MenuellaMenuella
All Systems Operational

MENUELLA

+49 7422 2479824

hello@menuella.com

VAT: DE359488447

Language

EnglishDeutschFrançaisItalianoTürkçeEspañol
Backed by the ElevenLabs Startup Grants programBacked by the ElevenLabs Startup Grants program

Digital presence & visibility

  • Restaurant website
  • Digital & QR menu
  • Restaurant SEO
  • Link Pages
  • Short Links
  • Media Gallery

Guest experience & loyalty

  • Reservations
  • Mobile App
  • Loyalty & Rewards
  • Digital Gift Cards
  • In-venue check-in
  • Marketing Automation

Direct ordering & revenue

  • Online ordering
  • AI phone orderingPreview
  • Kiosk orderingPreview
  • First-party delivery
  • Smart upsells
  • Pre-orders & scheduling

Operations & in-venue tools

  • Menuella Terminal
  • Menuella Mobile
  • Check-in tablet

Learn

  • Help Center
  • Academy
  • Blog
  • Case Studies

Discover

  • Food Wiki
  • Restaurant Lexicon
  • Integrations
  • Alternatives
  • Food Safety

Free Tools

  • Restaurant Visibility Audit
  • Restaurant Name Generator
  • Commission Calculator
  • Profit Margin Calculator
  • QR Code Generator
  • View all tools

Company

  • About Us
  • Careers
  • Partners
  • Media Kit
  • Download
  • Contact
  • System Status
  • Signature Releases

Get Started

  • Get started fast
  • For your restaurant
  • Chains & restaurant groups
  • Ecosystem
  • Pricing
  • Book a demo
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Welcome to Menuella

Let's get you to the right place.

  • Restaurant Owner Book a personalized demo and discover how Menuella can help your business.
  • Agency / Consultant Help hospitality businesses modernize with Menuella.
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