Menuella

Menuella for food trucks

The AI platform for your food truck

Here today, somewhere new tomorrow — one link hub carries today's spot, pre-orders skip the queue. Not just ordering, but the whole platform for your food truck.

Built for your food truck

How a food truck actually works

No fixed address — being found is the marketing

A food truck doesn't have an address guests drive to out of habit. Every day the first question is the same: where are you today? If that answer is buried in a story that expires by evening, half the people who wanted your lunch don't find you. A link hub carries today's spot at the top, and a branded site shows the location and hours the moment you park — so the guest who follows you lands in the right place. Being found today is the real work; the food sells itself.

At a truck, the line is the limit

One hatch, one grill, one person taking orders — how many guests you serve in the lunch window has a ceiling, and that ceiling is the queue. Every guest still deciding at the front holds up the whole line behind them, and the ones who see it and walk off are revenue you don't count. Pre-orders for a pickup time are the lever: guests order ahead, the tickets are already lined up at the hatch, and the window that used to cap the day moves faster. You serve more from the same truck, without adding a second pair of hands.

Take card and orders wherever you park

A pitch by the river, a festival field, an office park at noon — the till has to work the same in all of them, and 'cash only' quietly turns away every guest who left their wallet at home. Orders come in from a guest's phone to one screen at the hatch, no shouting across the counter, no re-keying. And because they land on your own site and app, they carry 0% commission — you pay a transparent subscription, not a cut of every order to a marketplace. The channel travels with the truck, wherever the day takes you.

One system that moves with the truck

A link hub, a website, ordering, loyalty and a guest list of your own — for most trucks that's a handful of separate tools that don't know the truck moved. Menuella keeps them in one system that travels with you: the guests who chased you from pitch to pitch earn their way back with loyalty, and a message goes to your own list the moment tomorrow's location is set. Without paying to reach people who already follow your truck, and without a board to swap when the day changes — just one place that keeps up with where you are.

Food truck software — common questions

Is Menuella just an ordering system?

No. Ordering and pre-orders are one part — alongside your link hub, your own website, online menu, loyalty and marketing, all in one system for your food truck.

Does it work when my location changes every day?

Yes. Your link hub and website show today's spot and hours, and you update both in seconds when you move on.

Do orders carry a commission?

Orders placed on your own Menuella site and app carry 0% commission — you pay a transparent subscription, not a cut of every order.

Can guests pre-order and skip the queue?

Yes. Guests order ahead for a pickup time, and the order is already lined up at the hatch — less waiting in the lunch rush.

What happens when an item sells out?

You mark it unavailable and it drops from the menu right away — guests only order what you actually have today.